- This event has passed.
Internet Retailer Web Design and Usability Conference – Orlando 2013
February 11, 2013 - February 13, 2013
The Internet Retailer Web Design and Usability Conference 2013 provides the most up-to-date strategies and methods for creating web sites that quickly communicate brand identity, product quality and assortment, while leading customers down purchase paths that are familiar and proven to increase conversion rates.
Join SiteTuners’ CEO Tim Ash during his February 12th session titled, “Anatomy of a Purchase: Mistakes to Avoid.” In this session, Tim will discuss how the path to purchase is the most critical part of a shopper’s journey through a retail web site and the many places where things can go wrong. Successful e-retail executives anticipate those potential trouble spots and try to smooth them over before they trip up buyers.